INSURANCEWEBX PRESENTS · Season one Now showing · LAB 02 · 60 MIN · Live
Title card for LAB 02, Build Your Citation & Authority Checklist. The Agency Workshop, presented by InsuranceWebX.

InsuranceWebX invites you

The Agency Workshop Series

You are invited to a new live workshop series for independent life, annuity and Medicare producers. It runs once a month, and you spend the hour building on your own agency rather than watching a slide about it. Register for the ones you want; there is nothing to enroll in and nothing to cancel.

LAB 02 · The premise
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is what brand mentions score in the machine's decision.

Backlinks score near zero. Of the 82 factors tested, the things most agencies pay for are the things that count least. You leave with a checklist ordered by what weighs, and your top three profiles corrected in the room.

NP DIGITAL · 2026 · 82 FACTORS TESTED
What this is

A working bench for the things you keep meaning to fix.

One session a month, sixty minutes. You bring your own logins and your own numbers, and the thing exists by the time you log off.

You are the one buildingYou work on your own agency, live, with the room working alongside you.
Nothing is sold from the benchThe fixes are yours, and most of them cost nothing.
Arrive unprepared and still buildEvery session carries a named fallback, so you still leave with something built.
Come to one, or come to allNot a twelve month commitment. Each workshop builds a separate thing, so you pick what matters.
Next up · LAB 02 · THU OCT 15 · 2:00 PM ET

Build Your Citation & Authority Checklist

This is not a twelve month commitment. Register for the sessions that matter to you and skip the rest.

Save my bench
The set piece

Your top three profiles get corrected on screen.

Every cited surface in your market gets classified as present, absent or wrong, then the three that matter most get fixed while you watch.

WHAT YOU LEAVE HOLDING
01
You will have every cited surface in your market classified.
02
You will have a ranked fix list with dates against it.
03
You will have your top three profiles corrected.
04
You will have one identity that matches across every surface.
The desk · one compliance question, answered every episode

Do carrier rules follow me onto directories?

They do. Directory and profile claims are advertising, and your carrier and product rules travel onto every surface you appear on.

Every session closes by drawing that line for its own subject, in plain English, so you know where it sits before you cross it.

Questions

What is The Agency Workshop Series?

It is a twelve part live workshop series from InsuranceWebX for independent life, annuity and Medicare producers. One 60 minute session runs in week three of each month. Every session is hands on: you work on your own agency while the room works alongside you, and you finish the hour holding the artifact.

Do I have to commit to all twelve?

No. Each workshop builds a separate thing and you register only for the ones you want. There is no series enrollment, no fee for skipping a month, and no penalty for joining late. Every session is recorded, and registering once means the replays come to you, so you can pick the ones that fix what is broken right now.

Do I need to attend the episode first?

It helps and it is not required. Each Workshop is paired with the AI-Ready Agent episode the week before, and the Workshop normally starts from the report that episode produced. Every Workshop also carries a named fallback, so if you arrive without the input you run the by hand version alongside the room.

What do I need to bring to Workshop 1?

Your AI visibility audit report if you requested one, plus login access to your website and your Google Business Profile. If you do not have the report, come anyway and run the by hand version with us. If you cannot get logins in time, you will still leave with the written fix list and the Lead Ledger.

What if I cannot make the live session?

Register anyway. Every session is recorded, and the replay and the take home come to you. The fixes themselves only get made in the room, because the site verification, the profile claim and the live troubleshooting happen while you are on the call with us.

Also coming up

What is next, and what plays beside it.

Title card for LAB 03, Build Your Review Request Workflow.
LAB 03

Build Your Review Request Workflow

THU NOV 19 · 2:00 PM ET
Companion series

There is a companion episode series that explains why each of these builds matters, the week before you build it. See The AI-Ready Agent Series